Born on a 175-mile bike ride and purposefully crafted with great-tasting, wholesome, and sustainably sourced ingredients, CLIF BAR energy bars have been fueling world-class competitors and everyday athletes for 30 years. Today, CLIF BAR remains the Ultimate Energy Bar, delivering an ideal mix of fast-acting and long-lasting carbohydrates, along with fat and protein to sustain active bodies before and during long-lasting activity. As part of Clif Bar & Companys commitment to making products that are friendly to people and the environment, CLIF BAR is made with plant-based ingredients like rolled oats. Its also non-GMO, with no high-fructose corn syrup or artificial flavors.