It is a specially formulated detergent that rinses out thoroughly, leaving clothes soft next to a baby's skin. Dreft has been the No. 1 choice of pediatricians for years. For 70 years, Dreft has been the leading baby laundry detergent. Specially formulated for the unique needs of baby items, Dreft rinses thoroughly, leaving virtually no residue on baby's clothes. It does not contain harsh chemicals, which may be irritating next to baby's tender skin. And Dreft does not harm or diminish the flame resistance of children's sleepwear.